Springtime in Wine Country
As spring graces the beautiful landscapes of Sonoma and Napa Valley, the region transforms into a vibrant tapestry of color and life. Blossoms burst forth, fields of bright yellow mustard dance in the gentle breeze, and a stunning array of wildflowers carpet the rolling hills in shades of green. For the Belmonte family, this season is the perfect time to embrace their charming sanctuary, VJB Vineyard & Cellars, a delightful oasis nestled in the heart of Kenwood, California.

A Local Recommendation
I first discovered VJB Vineyard Cellars during an enlightening interview with Marj Davis, the founder of Fawn Rescue, who has been a resident of Kenwood for over three decades. She spoke highly of this enchanting winery, and her recommendation sparked my curiosity. Upon visiting, I was immediately captivated by the unique blend of European charm and genuine hospitality that sets VJB apart from other wineries in the region. It felt like stepping into a cozy corner of Italy, where the warmth of family and tradition envelops you the moment you arrive.
The Belmonte Family Legacy
Henry Belmonte, a proud member of the family that owns VJB Vineyard Cellars, shared their heartfelt story with me. “My brother and I visited this area with our parents back in the 1960s. They were on a trip from Boston and instantly fell in love with it,” he recalled with a fond smile. Originally hailing from Avellino, a quaint town in Italy’s Campania region, Henry reminisced, “While it may not have the grandeur of Rome or Venice, it’s home to us.” Avellino is known for its rich agricultural landscape and industrial contributions, particularly in car engine manufacturing, but it’s also renowned as a producer of delectable hazelnuts.

Despite their love for their homeland, the Belmonte family yearned for a new beginning in America. With dreams of creating a better life, they took a leap of faith. They began with Caffe Portofino, a beloved restaurant in downtown Santa Rosa, where Maria Belmonte, Henry’s mother, enchanted diners with her delicious dishes, while Vittorio, their father, shared his warmth and charm with every guest. The restaurant quickly became a local favorite, known for its warm atmosphere and authentic Italian cuisine.
A New Beginning in America
Inspired by watching customers enjoy wine with their meals, Henry and his brother, Victor, decided to embark on their winemaking journey. They envisioned crafting their own wines to complement Maria’s exquisite cooking. In 1999, they harvested their first crop of Cabernet grapes, a significant milestone that marked the beginning of their winemaking adventure.
Tragically, Victor passed away unexpectedly soon after, leaving the family heartbroken. However, in the face of their grief, Henry, along with their parents, was determined to honor Victor’s memory by keeping the winemaking dream alive. “We wanted to ensure that his passion for making wine never faded,” Henry explained. They established VJB Vineyard Cellars, naming it in tribute to Victor Joseph Belmonte, ensuring that his legacy would continue to thrive.
Growth and Transformation
To help fund their family endeavor, the Belmonte family sold their beloved restaurant in 2002. They began renovating an old home and garden store located on Highway 12 in Kenwood, transforming it into a welcoming space for wine enthusiasts. On Memorial Day weekend in 2003, they opened their doors to the public with just five wines on their list, marking the beginning of a new chapter in their lives.
Since then, VJB Vineyard Cellars has flourished remarkably. In 2010, the Belmonte family purchased adjacent acreage, allowing them to expand their vineyard and plant additional grape varieties, including Montepulciano and Aglianico. They transformed a ranch-style home on the new property into a stunning Tuscan-style villa, which now houses their tasting room, marketplace, deli, chocolatier, and charming outdoor pizza kitchen—all surrounding a beautiful piazza that serves as the heart of the winery.
A Unique Wine Country Experience
Visiting VJB Vineyard Cellars feels like stepping into a quaint European village, where the spirit of hospitality thrives. “We aimed to create a little town square where people can gather and enjoy the essence of Italian culture,” said Lindsay Evans McGorry, VJB’s manager and PR coordinator. The outdoor piazza is a vibrant gathering place, complete with rustic tables and umbrellas, inviting guests to savor a glass of wine while soaking in the picturesque views of the surrounding vineyards.
The tasting room itself is warm and inviting, featuring wooden beams, stone accents, and an array of wine bottles elegantly displayed. Guests are greeted with friendly smiles and a genuine desire to share the family’s story and their passion for winemaking. “We want our visitors to feel like they’re part of our family,” Lindsay added.
Celebrating Love and Memories
One of the most beautiful aspects of VJB Vineyard Cellars is the way it has become a cherished destination for celebrations. “One of the most heartwarming sights here at VJB is seeing couples celebrate love,” Henry shared. “In recent years, we’ve had many engagements, wedding celebrations, and anniversaries. It’s humbling to know our wine and food play a part in these special moments.”
The upstairs banquet hall provides a cozy setting for gatherings, although the Belmonte family does not host extensive catering or weddings. Instead, they focus on creating a warm atmosphere for families and couples to enjoy their time together. “We want to be a place where memories are made,” Lindsay explained. “Whether it’s a birthday, anniversary, or just a gathering of friends, we love being part of those moments.”
A Taste of Italy
The culinary offerings at VJB Vineyard Cellars are nothing short of extraordinary. The deli is stocked with a variety of gourmet picnic items, featuring many unique food offerings from Italy. From artisanal cheeses and cured meats to freshly baked bread and delectable desserts, visitors can find everything they need for a perfect picnic. Guests can indulge in wood-fired pizzas, crafted with love and baked to perfection, alongside the comforting, homemade Italian dishes that Maria is famous for.
The true magic of VJB stems from its flagship wine, Dante—a delightful Cabernet Sauvignon-Sangiovese blend that remains a staple. With a portfolio boasting over 15 wines, including rare Italian varietals, VJB Vineyard Cellars offers something for every palate. Whether you prefer a crisp white or a bold red, you’re sure to find a wine that resonates with your taste.
Plan Your Visit
As spring continues to unfold and the weather warms, I wholeheartedly recommend a stop at VJB Vineyard Cellars during your wine country adventure. Its warmth and charm are unparalleled, and the peaceful tranquility of Kenwood is easily accessible and enjoyable. With glowing reviews on platforms like Snooth and Yelp, it’s clear that VJB Vineyard Cellars is a treasured gem in California’s wine country.
For those planning a visit, the winery is open daily, offering tastings and tours that provide insights into the winemaking process and the family’s rich heritage. You can enjoy live music on weekends, adding to the festive atmosphere that makes VJB feel like a community hub.
In conclusion, VJB Cellars and Vineyard is not just a winery; it’s a celebration of family, love, and the beauty of life. Whether you’re a wine enthusiast or simply seeking a charming spot to relax with friends and family, VJB is the perfect destination. So gather your loved ones, embrace the spirit of hospitality, and savor the flavors of Italy right here in California Wine Country. For more information, visit their website and plan your visit today!
FAQs
What is VJB Cellars and Vineyard?
VJB Cellars and Vineyard is a family-owned winery located in Kenwood, California, offering a unique blend of European charm and Italian-inspired hospitality in the heart of Sonoma’s wine country.
Who owns VJB Cellars and Vineyard?
VJB Cellars and Vineyard is owned by the Belmonte family, who have roots in Avellino, Italy. The winery is named in tribute to Victor Joseph Belmonte, one of the family members.
What wines does VJB Cellars specialize in?
VJB Cellars offers a wide selection of wines, including their flagship Dante—a Cabernet Sauvignon-Sangiovese blend—along with rare Italian varietals like Montepulciano and Aglianico.
What can visitors expect at VJB Cellars and Vineyard?
Visitors can enjoy wine tastings, gourmet Italian-inspired food from their deli, wood-fired pizzas, and a picturesque outdoor piazza. The winery also offers live music on weekends, creating a lively, welcoming atmosphere.
What is the history behind VJB Cellars and Vineyard?
The Belmonte family opened VJB in 2003 to honor the memory of Victor Joseph Belmonte. The winery grew from their passion for winemaking after running a successful Italian restaurant in Santa Rosa.